The name alone signifies that this is more than a collection of luxury, lifestyle products. Introducing altru—which means “unselfishly giving of one’s self to others”—a fragrance-based collection that is being launched by Gamillah, Incorporated. This unique collection was inspired by the beauty and handcrafted artistry of cultures around the world. Yet, this product line represents more than the mellifluous fragrances that surround it—it represents a commitment to social responsibility through its support of the In a Perfect World Foundation—a non-profit organization that aims to inspire and empower children to become compassionate, socially conscious, and responsible leaders. “By supporting altru, you embrace a cause that seeks to give children a stronger voice in making the future more ‘perfect’ for us all,” says Manuela Testolini Nelson, the 30-year old Founder and Chief Executive Officer of Gamillah, Incorporated.
The altru collection is the essence of romancing the senses and soothing the soul in any space, at any time…it reflects a desire to find harmony with one’s surroundings and with one’s self. “Each time I travel or when I am at home, there are two things that I always have with me—tea and candles. They help me feel at peace wherever I am,” says Manuela, “therefore, it made sense to create a collection that emanates from my personal passions.” The collection consists of:
- soy blend candles
- interior fragrance oils
- incense sticks
- incense accessories, including copper incense burner and Egyptian scroll incense holder
Each scent and packaging pattern was developed exclusively for and personally selected by Manuela to evoke special memories of places around the world known for their beauty and artistic contribution. “The fragrances and packaging reflect the diverse cultural and global inspirations that have influenced me in my life and that connect us to each other. I have traveled all over the world finding beauty and design inspiration from the many cultures and people I have met,” says Manuela. Since this brand was designed to support the In a Perfect World Foundation, Manuela decided that each of the aromatic and exotic scents should be named after a core value or attribute that one might find in a “perfect world”:
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Inspired by the tanenashi persimmon, one of the most beautiful Oriental persimmons |
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Captures the romance of night-blooming jasmine with Persian lilac and Asian bamboo | |
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Nestled with a medley of rich, warm spices and creamy vanilla with hints of black tea | |
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Unexpected blend of sparkling grapefruit with rosemary and exotic woods | |
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Rich tapestry of spices and cloves, combined with the earthiness of green tea and wild ginger | |
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Infused with a delicate balance of Tahitian tiare and daffodil buds with petals of white freesia |
 Altru 'Harmony' Tanenashi Persimmon Candle |
 Altru 'Wellness' White Clove & Wild Ginger Candle |
 Altru 'Remembrance' Grapefruit & Italian Rosemary Candle |
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 Altru 'Artistry' Masala Chai Candle |
 Altru 'Integrity' Persian Lilac & Bamboo Candle |
 Altru 'Appreciation' Tiare & White Freesia Candle |
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 Altru 'Harmony' Aromatic Incense |
 Altru 'Remembrance' Aromatic Incense |
 Altru 'Integrity' Aromatic Incense |
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 Altru 'Wellness' Aromatic Incense |
 Altru Star Incense Burner |
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 Altru Incense Scroll Set |
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The full line of altru products are available exclusively at select Nordstrom stores nationwide (www.nordstrom.com), ABC Carpet & Home (www.abchome.com), and select specialty boutiques. The collection will retail from $15-65.